I recently had the opportunity to interview Troy Caruso, CEO of Radium2 Capital. As a guy who has worked with small businesses in the past, I understand the struggle some have when it comes to securing funds to grow. That is why it was very interested in what Caruso’s company does for people all over the United States. He was nice enough to answer a few of my questions (including a wine one!)

How Is Radium2 Capital Different Than Competitors?

We come across a a lot of different business owners who have struggled in finding funding in the past. Not everyone, but a lot of our clients became frustrated with long waiting periods, extensive credit checks and more. We try to simplify everything as much as possible, because even being a few days faster than the competition can make a big difference in the business world.

I would also say that we have some of the best communication in the business. It was pretty clear from the very beginning that we were going to have client who had a lot of questions before securing thousands and thousands of dollars in funds. All of our customer service representatives are very well versed in everything we offer, and that puts the client at ease.

Any Success Stories That Stand Out?

The one story that always sticks out to me is when we had a small business owner call us up and actually cry on the phone within the few minutes of the call. He had apparently spent a lot of time and energy trying to do whatever possible to get some funding for his business. He was actually referred to us by someone who had seen one of our posts on Facebook, and he had no idea that the service we provided even existed.

Fast forward to now, and his business is stable and doing well in his local area. He actually took the time a few months ago to send us a thank you card to show his appreciation. I have to say that by the end of it all, it was me who had tears in my eyes.

How Can Radium2 Capital Improve?

First, I want to say that I’m happy with where we are right now given the amount of work we’ve put in to make it to this level. We have had continued growth for over four years, and we are already off to a strong start in 2019. That being said, I’d be a bad CEO if I didn’t think we had room to improve.

I think there is always room for improvement when it comes to streamlining the process. How fast can we get a new client set up, approved and smiling with funds in their bank account? I want to continue pushing for speed on that front.

What Are The Pros and Cons of Being Based in the New York City area?

New York City is pretty much all I know these days, and I’ve worked in the Greater New York area my whole adult life. I would have to say the biggest positive is that there are so many like-minded individuals around no matter what you specialize in. It is very easy to do collaborations with people, or to simply recruit others to join your company.

As for a con, I guess I am a little jealous when I hear about how inexpensive some things are in other parts of the United States. The amount of money I’ve spent living expenses (taxes, especially) in my lifetime is not something I want to actually add up. It’s certainly not a cheap part of the world to live.

Final Question: You Know I’m a Wine Guy, So I Have To Ask If You Have Any Go-To Options.

I wish I had something super fancy to impress you with, but right now the only wine coming to me right now is the Domaine Loubejac Pinot Noir Willamette Valley, 2016. It has a pleasant strawberry fruit taste to it that I can enjoy with a number of different dishes.